Alexa teaches Social Media Marketing, Digital Marketing, and Consumer Behavior courses. She enjoys working with students in undergraduate, graduate, and executive education programs.
Alexa Offers a Quick Explanation on How Google Reaches Consumers
She spoke at the Fall Stukent Digital Summit 2020, which featured five educators who shared digital marketing-related teaching ideas and tips with fellow marketing academics. Check out the recording and a recap to learn about her presentation, “How to Implement a Social Media Marketing Trend Exercise Using Facebook Live,” as well as recordings of her students participating in the exercise each semester.